Market Research Africa
Webhaptic Intelligence is the leading top market research firm in Africa. We work proactively to address clients’ increasing need for market research in Africa by successfully applying our high standards for quality to the marketplace. As one of Sub-Saharan Africa’s largest market research agencies in Africa specializing in both qualitative and quantitative research, we conduct quantitative interviews and qualitative sessions in 35 African countries.
Companies based both in Africa, and on the international stage, rely on Webhaptic Intelligence for their market insight. We are keenly familiar with the nuances of various cultures and take these into account when selecting the methodologies that meet both the customer’s and the client’s needs. The combination of local market understanding, hands-on global research experience, and Webhaptic Intelligence’s commitment to surpassing client expectations ensure the successful completion of market research projects in Africa.
Webhaptic Intelligence offers the same qualitative, quantitative, and consulting services in all African markets we serve. When you use Webhaptic Intelligence to manage your market research across African markets, you communicate and coordinate with one firm, a firm that thoroughly understands your l needs and strategic objectives.
Our local market partners provide access to facilities in each major, regional area of Africa. These carefully selected partners provide local interviewers and project staff who ensure proper adaptation of market research Africa methodologies to local market conditions and cultural issues.
Webhaptic Intelligence has the capability for full-service Africa market research and business consulting. Depending upon local market conditions, Webhaptic Intelligence has expertise in employing the following data collection methods in African markets:
- CATI (Computer Assisted Telephone Interviews)
- Telephone (traditional pen and paper)
- Personal intercept
- Qualitative (Focus Groups, one-on-ones)
- Business to Business executive interviews
- Mail (both government and courier services)
- Central location personal interviews
- CAMMPI (Computer Assisted Multi-Media Interviews)
Internet
Webhaptic Intelligence can conduct market research in the North, East, West, and South of Africa.
To obtain a quote or proposal for market research in Africa, send an email to info@webhaptic.com or complete the form below.