Focus Group Anywhere

At Webhaptic Intelligence, we understand that research can take you to outside of major markets. No focus group facility? No Problem! We have adopted the Focus Group Anywhere service​ because we believe no research question should go unanswered due to barriers like hard-to-reach audiences, rural or remote locations. Quality focus groups depend on careful planning and implementation. Before beginning any research project, it is important that the researcher gather support from the community in which the project will take place.

Our team  work with clients to make sure they have the optimal setup for the study being conducting.  Focus groups are a time-tested way to gauge your market’s reaction to concepts, products and brands. Webhaptic Intelligence offers you a comfortable, convenient facility, seasoned facilitators and decades of expertise in each step of the process, including study construction, panel selection and response analysis.

Focus group is the dynamic of the group interactions to stimulate the thinking and thus the verbal contributions of the participants, and to provide the researcher with rich, detailed perspectives that could not be obtained through other methodological strategies.

Consider using a Webhaptic Intelligence Focus Group anywhere in Nigeria and Ghana when you need to:

  • Organise focus groups in remote or rural communities;
  • Cutting-edge technology, virtually putting you in the room;
  • Scouts to find the right space to fit the needs of your research;
  • Expertly-recruited market research groups;
  • A venue for moderators to excel

EXAMPLES OF PROJECTS

  • Conducted 12 focus groups discussions among Men and Women Smallholder Soybean Farmers in Niger, Borno, Benue, Nasarawa, Kaduna and Kwara.
  • 4 Focus Groups to  design a model for delivering financial services in rural, remote areas of Cross River State.

To obtain a quote or proposal for focus groups in remote communities in Nigeria and Ghana, send an email to  info@webhaptic.com or complete the form below.