Webhaptic Intelligence is a leading market research firm that specializes in conducting hall tests in Nigeria and Ghana. We conduct market research using central location venues in a number of cities in Nigeria including Lagos, Ibadan, Kano, Abuja and Port Harcourt.
Hall tests are often used for new product testing (such as tasting food and drink varieties), or for giving feedback on design concepts – such as branding, packaging, marketing communications or other product literature.
Our venues are centrally located and fully equipped to conduct all type of research projects. This includes test kitchens, fridges and microwaves to ensure that all products are stored and tasted at the correct temperature. We conduct products tests, taste tests, packaging tests.
We have a very experienced team of interviewers and project managers who are bilingual fluent in English. Clients are able to view their market research projects in progress.
All data can be recorded using CAPI tablets or laptops and uploaded directly to our clients’ server or analysed in-house by our research team. We support market research companies conducting research in Nigeria and international FMCG and consumer goods producers wishing to explore Nigeria market.